Monday, 19 April 2010

Game, Set and Match to Ralph Lauren

Images Sourced at WGSN

I love the collaboration of the Wimbledon Tennis Championships and Polo Ralph Lauren so when I discovered this window display from their flagship store in the WGSN archives I had to share it. The collaboration is a perfect fit, with both parties evoking strong notions of lifestyle, class and high society.

The choice of props create an authentic representation of the all England club; the freshly pressed towels, competition silverware, picnic baskets and signposts to name a few. This display brings heritage and British tradition to a premium American lifestyle brand in a charming and sophisticated way.


  1. Hi lovely blog!

    Ralph Lauren is always a great combination of style and props, I like their consistency!

    would you like to swap blog links?

    my blog -



  2. Favorite is the racquets as floral arrangement in the urn.. Have one sitting around that I'm now inspired to use in a whimsical way.. Thanks!