Thursday, 28 January 2010
I absolutely loved this window display when I visited Westfield in London a couple of weeks ago. The store is a womenswear retailer called 'Macha', a name I admit I had never come across before. The giant bundles of letters and parcels looked really authentic with brown string and the various coloured envelopes. In addition there was a giant postcard outline that framed the store front, in the same blue and red diagonal stripes as the envelopes. An otherwise very simple window display with a few styled mannequins and backdrop that allowed you to see into the store, the postal props really added a sense of fun and style to the store front.